When it comes to a vets website, many designers are unsure of what they can do in order to make such a site resonate with the target audience. Fortunately, there are a few key items that you can include in any vets website that can really set one such online shingle apart from the competition quite effectively. First and foremost, you need to know what potential customers want, and design the vets website to provide that to the users as effectively as possible.
To begin, most visitors to a vets website are going to want to obtain some very basic information, such as the physical address and phone number of the site itself. Make sure that the contact information for the practice in question is prominently but tastefully listed on as many pages of the vets website as possible. For extra convenience, coordinate with the office staff and practice owners to see if integrating an online appointment booking system would be a feasible option. The convenience of online booking can really provide an excellent incentive for a potential client to choose the practice your vets website represents over the competition.
Next, potential clients are going to want to know of any exclusions and limitations on certain animals at a given practice. Make sure that the vets website you design lists any animals or breeds thereof that are not treated at the practice in question. Finally, your vets website should include fee schedules for certain common procedures, such as vaccinations, spaying, and neutering. Add any information about pet insurance plans that are accepted at the practice for which you are designing the vets website, and you should have a stellar site on your hands that you can be proud of for years to come!